Fashion Word of the Week #8

Not the Chocolate, Not the Buttonholer

Fashion Word of the Week: RE-SEE

Not Reese’s peanut butter cups, re-see. Not Reece (buttonholer), re-see. Not ReSee, the online reseller.

Re-see, as in see again.

Fashion shows are all glitz and glamour and fast-paced flash but if buyers want to really check out the clothes and accessories for their stores, they visit the brand’s studio or sales showroom (or other designated event space) for a re-see. They get to get up close and personal, touch the fabrics, etc. They can also order at the re-see.

Re-sees are also for the press to come get a closer look at the collection for their write-ups or take notes on maybe a piece they want to borrow for a shoot.

Re-sees take place a day or 2 after the runway show, to take advantage of everyone still being in town attending the shows.

P.S. My fashion sales playlist is here, if you’re into that sort of thing.